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Food Passion, It's All In The Family
Marikina City, Philippines (PRWEB) September 15, 2008 -- The taste of success is sweeter when shared with the people who are most important in your life. With passion as the driver, this pursuit of excellence becomes the worthiest endeavor with the most satisfying rewards.
Such is the passion that has fueled the success of Josiah's Catering (http://www.josiahcatering.com/). The brainchild of Filipino couple Felix and Judith Versoza, Josiah's is a success story 15 years in the making. Through hard work and an insatiable need for consistent quality and innovation, Josiah's Catering is now one of the most sought-after caterers for weddings, corporate events, and private functions (http://www.josiahcatering.com/).
Great food and stellar service is the battle cry that has allowed Josiah's to continually progress. Coupled with a keen business sense, Josiah's has broken the molds of catering in more ways than one.
"We grow our business by doing proper research, attending training sessions, reading books, and going to conferences," said Felix Versoza. "We never stop learning, and we never stop developing ideas. One of our unique attributes is that we make and develop our own equipment and designs through our very own engineering department. In the catering world, it's common practice to offer easy solutions. At Josiah's, we believe in offering our clients new ideas that they haven't seen before, which is why a lot of our time goes to research, planning, and brainstorms. That's why we're known in the catering world as trendsetters. We must always be one step ahead of the competition."
Beyond business savvy, the foundation for Josiah's success is also rooted on the Versoza family's culinary passions. "I have a passion for cooking," enthused Judith Versoza. "In catering, it's all about food and service." Driven by this belief, the couple grew their business and reputation to the success it is today. "You should always be ready for improvements and developments," she added. "Catering nowadays is very competitive, so your setup, presentation, equipment, and food must really stand out -- and most importantly, your passion for your craft."
It is a passion that has been shared with the couple's two children, Executive Chef Jasper Versoza and Pastry Chef Fresh Versoza. From specialties that range from deliciously tasty lengua to the refreshing flavor of buko pandan, Josiah's sibling chefs create a smorgasbord of culinary creations and delicate desserts (http://josiahcatering.com/new/modules/content/index.php?id=9). One of their preferred partners for success in the kitchen is Unilever Foodsolutions (UFS). The base ingredients provided by UFS are perfect springboards for the creation of all new flavors that are unique to Josiah's.
"Unilever Foodsolutions is very supportive of us and we really like their products," said Executive Chef Jasper Versoza. "Unilever was the first to introduce the industrial pack for ingredients -- they're very easy to use, cost efficient, and really cuts down on manpower. Sauce, for instance, is very important to catering. When I first started, I always wanted to make things from scratch, but when you're catering to thousands of people (like we do), you can't do that. The UFS products we're using are very flexible. After we enhance the base with our own unique touch, the final product comes out tasting really good. UFS products are also very versatile, so you can make a lot of things from it."
Josiah's Catering boasts of numerous accolades that have solidified their position as one of Manila's best caterers. But the passion that drives the Versozas goes deeper than winning awards and recognition.
"Hearing people say how delicious the food is and how great the service is inspires me to keep going," said Judith. "I always tell my staff that our guests are not guests, but potential clients. We're consistently rated as one of the top ten wedding caterers, which means something to our staff as well to my family. I believe it's the service we offer. Good food, which Unilever Foodsolutions (http://www.unileverfoodsolutionsasia.com/country_explorer/ce_philippines) helps us out with, coupled with quality service -- this is the passionate combination Josiah's provides to our clientele."
For interested parties, Josiah's Catering is readily accessible at www.josiahcatering.com or at partner hotel Lancaster Suites, Shaw Boulevard, Mandaluyong City. Unilever Foodsolutions products and services are also available to interested caterers and chefs at (632) 702 3738
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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.
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