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One Page Marketing Plan Fills a Small Business Need
New York, NY (PRWEB) July 1, 2008 -- Last month Marian Banker, a small business leadership coach, co-producer of the annual Small Business Summit, and President of Prime Strategies, introduced her newest product, the One Page Marketing Plan. It is designed to make the creation of an effective marketing plan a simple two-step process; that is easy for the seasoned or the new business owner.
It is not just an e-book, nor some pdf form or outline that you would read. It's a down loadable interactive workbook and template that explains and teaches as it guides the user through the preparation and completion of a marketing plan on one page.
The marketing plan's 31 pages take the user through the planning process from gathering information to assessing results. The end result is a One Page Marketing Plan the user will follow throughout his/her marketing campaign.
While there are other one page marketing plans available online, the Prime Strategies One Page Marketing Plan (http://primestrategies.com/one-page), is the only tool that allows users to build their plan as they use the book. Marian Banker says she created this unique tool to help remove the mystique and confusion many small business owners have in creating a marketing plan.
Marian has deep experience in transforming small business owners into business leaders. She has created a proprietary Business Success System which provides a simple process that changes the way business owners stay accountable for their own business. As a result, the business is able to produce predictable results. This same system was used to create the One Page Marketing Plan.
Dana Fabbro, Brain-in-Charge at Concept DNA, http://www.conceptdna.net, is an example of a small business owner that used the One Page Marketing Plan to help organize his own marketing efforts.
"The lay-out is extremely user friendly and the written instructions are very lucid and easy-to-follow. The Plan itself makes me put my goals on paper (well, laptop screen) so I can see what a quarter's worth of energy, time, effort and expectation really look like. And that allows me to set goals and track my effort," said Fabbro. "It blew my mind to figure out exactly what I do and how I think of my business. It's one thing to be a company, it's another to put yourself and your company's strengths and weaknesses on paper and view it with some modicum of objectivity. Seriously, it's working for me."
The one-page marketing plan fits the small business budget at only $37 and is now available at http://primestrategies.com/one-page.
About Prime Strategies:
Prime Strategies, a small business coaching service in New York City, was started in 1996 to provide the small business owner strategic help in growing their business. In the last 12 years Marian Banker has worked with dozens of small professional firms, seeking to make changes in their business results. Her work helps the entrepreneur "take command of business".
The Prime Strategies Business Success System provides the structure and discipline necessary to consistently achieve business goals. In addition to providing useful business products, such as the One Page Marketing Plan, Prime Strategies also provides individual and group coaching for small business decision-makers, business partners and management teams. It also offers a variety of events for the small business community.
More information can be found at http://www.primestrategies.com.
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