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Infusion CRM 2008 User Conference to Focus on Empowering Small Business with Marketing Know-how: Duct Tape Marketing's John Jantsch to Headline Th

PHOENIX (Business Wire EON) February 13, 2008 -- Jantsch will cover the issues that have most small business owners baffled and frustrated, including 'How to create the best possible marketing strategy on a small business budget' and 'How to use new social media tools to enhance your company's image and bottom line'. Jantsch will also share best practices on how he uses Infusion CRM in his own business.

Infusion User Conference 2008 is the annual gathering of the Infusion Software community, bringing together the diverse and loyal base of Infusion CRM users spanning industries, roles, and locations including company owners, small business and marketing experts.

"We've been hosting this event for three years and this year's promises to be the most action-packed with a spectacular lineup of dynamic speakers sharing valuable best practices to our small business owner/marketer customers," said Kelly Roy, Vice President of Customer Loyalty, Infusion Software. "It's the perfect place to exchange ideas and get valuable feedback from customers on how Infusion CRM helps small businesses conquer the challenge of lead generation, follow-up marketing, closing sales, and increasing customer loyalty."

Infusion Software's product, Infusion CRM, is a Software-as-a-Service (SaaS) solution that completely redefines small business CRM and what it means to marketers. Infusion CRM enables these small business owners to save time and increase efficiency by actually automating their marketing, sales, and customer management in an easy-to-use tool that makes marketing simple and foolproof. Developed to provide small businesses an affordable, yet powerful customer management system, Infusion CRM goes far beyond any other CRM software available on the market, with critical modules including: e-commerce, lead capture, email marketing, marketing automation, click tracking, billing and collections and other functions of sales, marketing and customer service.

Infusion Software User Conference 2008 will feature informative workshops, product know-how sessions, small business boot camps, a vendor expo area and networking events throughout the three-day conference offering a unique opportunity to connect users with one another and with Infusion Software's team of product experts.

Pat Sullivan, godfather of contact management and former CEO and founder of ACT!, will be a featured speaker at the conference. He will discuss 'What it takes to be a successful entrepreneur'. Also speaking will be another widely followed luminary, Michael Gerber, author of The E-Myth and founder of The Dreaming Room.

Other topics at the Infusion User Conference 2008 include:

-- Email marketing best practices

-- New strategies for lead generation

-- Social media, Web 2.0, and small business marketing strategy

-- Search engine optimization (SEO) and pay-per-click (PPC) advertising

-- Conversational marketing strategy

-- New ways to build your prospect & customer lists

-- Writing amazing copy that sells

-- Offline marketing strategies

-- Hot new tools inside Infusion CRM

Infusion CRM users and those interested in learning more about the product and how Infusion Software is revolutionizing the way small businesses drive and manage their growth can't afford to miss this. To register for the conference, visit www.infusionuc.com. For a full view of the speaker lineup, visit http://infusionuc.com/content/view/14/30/.

Blog: Infusion Blog

Multimedia: 'Inside Infusion' Company Video, The Office Infused, Infusion Software flickr page, Infusion Video Library

Suggested Links: Technorati Tags, Infusion's Del.icio.us Page, Digg, Post to Slashdot

About Infusion Software

Infusion Software liberates and empowers small businesses by putting their marketing, sales, and customer management on auto-pilot. The company's flagship product, Infusion CRM, is a web-based software program (also known as SaaS) that centralizes, organizes and automates lead generation, lead conversion and client fulfillment for true small businesses (those with 2-50 employees) who are tired of dealing with a hodge-podge of incompatible software programs and manual grunt labor. Unlike any other CRM software available on the market today, Infusion CRM is the most comprehensive, active CRM built specifically for marketers, entrepreneurs and successful small businesses that recognize marketing and automation are necessary to growing quickly and profitably. The company, founded in 2001, is privately held and headquartered in Arizona. For more visit www.infusionsoft.com.

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