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Sterna Technologies Helps Business Leaders Navigate to Profit with its Business Positioning System?

Denver, CO (PRWEB) January 28, 2008 -- Amir Chodorov, Cofounder & CEO and Jason Wolf, Americas President of Sterna Technologies, recently participated in an exclusive interview with Claudia Imhoff and the Business Intelligence Network (www.BeyeNETWORK.com). In this interview, Jason Wolf and Amir Chodorov describe the benefits of Sterna's revolutionary business analytics engine -- Business Positioning System? (BPS) -- and explain how it gives managers central and real-time visibility into deviations from target performance.

"Effectively managing an enterprise requires a high degree of business coordination and alignment across the organization. At Sterna, our team has leveraged its vast experience and hundreds of man-years in delivering real-time Command & Control defense systems, artificial intelligence, and human factors design for aircraft cockpits, to bring business leaders the type of business navigation system they so need to steer their businesses to optimum financial performance," says Amir Chodorov, Cofounder and CEO of Sterna Technologies. "Sterna BPS is a business analytics platform that uniquely merges capabilities of strategic BI, operational BI, and predictive analytics, together with a System Dynamics approach to modeling the behavior of a dynamic business. The result being an intuitive solution -- implemented in just weeks -- which focuses the entire organization on the company's targets, aligning managers to proactive action that is profit-driven."

"Sterna Technologies is attacking a very specific business pain point -- the time loss between business events and corrective actions," says Claudia Imhoff Business Intelligence Network Expert and President of Intelligent Solutions. "Sterna Technologies' Business Positioning System? enables organizations to receive right-time business insights that can drive action throughout the enterprise."

To listen to the interview, please click here (http://www.b-eye-network.com/audio/spotlight_propackage_sterna.html).

The Business Intelligence Network Solution Spotlights are intuitive dialogues with innovative solution providers, and these spotlights provide a cutting-edge introduction to the new products and services of interest to the business intelligence community. The Network publishes six newsletters serving more than 115,000 readers across a wide variety of industries, making it the largest newsletter-based information source for business intelligence, performance management, data warehousing, data integration and data quality.

About Sterna Technologies

Sterna Technologies (http://www.sternatech.com/) is the pioneer of Business Positioning Systems (BPS), empowering managers to control the organization as a system and to maximize profits. Sterna BPS is a groundbreaking business analytics platform that uniquely merges capabilities of strategic business intelligence (BI), operational BI and predictive analytics, together with principles from the field of System Dynamics, into a single, intuitive solution, that is implemented in weeks, if not days. The Sterna BPS analytics platform is deployed at organizations in industries such as food and beverage, chemicals, travel, manufacturing, telecommunications, and financial services.

About Business Intelligence Network?

The Network's flagship site BeyeNETWORK.com (http://www.b-eye-network.com/home/index.php) leads the industry with up-to-the-minute news, newsletters, articles, executive spotlights, podcasts, expert-hosted channels and blogs. Experts include Claudia Imhoff, Bill Inmon, Craig Schiff, Colin White, David Loshin, and others. BeyeRESEARCH.com (http://www.beyeresearch.com/) provides research and case studies from leading authors and experts in business intelligence. BeyeBLOGS.com (http://www.beyeblogs.com/) is a business intelligence-specific community blogging site that provides an open forum about industry issues and challenges. BeyeSEARCH.com (http://www.beyesearch.com/) offers the first and only editor-driven directory and search engine specially built to serve this industry.

This press release is based upon information provided by the Company. The Business Intelligence Network does not independently verify statements made and has no obligation to update these statements after the date of release.

Contact:

Business Intelligence Network

Katie Rostermundt

262-780-0202

krostermundt @ b-eye-network.com

Contact:

Sterna Technologies

Jason Wolf

650-357-9086

jwolf @ sternatech.com

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